Wonderbly’s mission: build every child’s self-belief through personalised storytelling
Wonderbly is built on a simple, powerful idea: when children see themselves as the hero, confidence and imagination grow. It was a joyful mission to be part of, matched by fast-paced, high-volume creative.
The team delivered year-round campaign work and frequent new book launches across site and paid channels, spanning 11 languages. Alongside ambitious visual worlds, photoshoots, and illustration-led storytelling, we focused on smart efficiencies — creating digital book mockups and modular components to speed up localisation and scale a huge operation within a small team.
Brand
Campaigns
Web assets
Digital Marketing
Organic Social
PackagingEvergreen campaign
The campaign to live between all other campaigns. This magical world echoed the colourful, vibrant range of books made for every child under the sun. Children of all ages, of all colours, all starting their development towards a bright and colourful future.
We delivered a huge range of marketing assets – here are just a few…
Christmas campaign
We created visual worlds to give the feel of a stage, with depth and magic. The Christmas campaign would run for a number of months so we developed stages to avoid visual fatigue across our paid marketing channels.
Valentine’s campaign
Magical moments between loved ones were captured on a well planned and executed shoot. And with Wonderbly’s first appearance of books for adults we had even more content and moments to capture.
